Peter has 20 years experience in data and analytics driven consulting, starting his career in consulting based in Vienna before moving to London. In the UK he worked in retail consulting and media agencies, where he led the analytics team of OMD UK. Before co-founding Accelero he was the COO at Data2Decisions, a marketing effectiveness consultancy, where he led on the expansion of offices in Europe, APAC and the Americas and setup an analytics centre of excellence in the Baltics.
Throughout his career he has been working with clients in the areas of customer strategy, pricing & promotions and media investment to improve their financial return from marketing investment. He has been focussing on retail, finance technology and FMCG companies across Europe, APAC and the Americas.
Peter was a guest lecturer at universities and business schools. He holds masters from the University of Vienna (Magister Politics & Economics) and the London School of Economics (Quantitative Methods & Management), both with distinction.